What is Personal Branding? It is the key to standing out in a tough and crowded market. It’s a way to strategically differentiate yourself and get noticed before your competition. It’s a unique promise of value. Personal branding is no longer about self-promotion, but about being a […]
Read more →On Saturday July 23, delegates came from across Lagos to knock heads, exchange ideas and learn about the latest techniques in building a powerful personal brand. In a crowded market, those who stand out for their value achieve huge success. The CEO of Majestically Rare, Mrs RiRi Okoye […]
Read more →According to research, less than 15% of people have truly defined their personal brand and even less live it out. Personal Branding is the key to standing out in a tough and crowded market. It’s a way to strategically differentiate yourself and get noticed for your value […]
Read more →Interview by chairperson Mrs Busola Songonuga for iWOW Why are you holding the iWOW Possibilities Summit? This year’s iWOW summit is designed for women who understand the need for leadership and aspire to become great leaders and women of purpose. We recognize the need to tap into a […]
Read more →Nigeria is in a peculiar season according to economists. Business owners and business managers need to equip themselves for the season to make sure their businesses still remain in profit. The truth is, this is not a time to cut marketing spend but rather, look at smart […]
Read more →2015 has gone. It is time to wipe the slate clean and position yourself for business acceleration into 2016. In the next few weeks, business owners and business managers will be thinking about their business goals, strategies and targets for the year. How was 2015 for your business? […]
Read more →Our High Impact Business Growth is focused on creating an ACTIONABLE Marketing Growth Plan specifically for your business. The Breakthrough for your Business Growth starts with gaining clarity of your business positioning, your impact message and setting measurable goals. Together, we will create an action plan to generate […]
Read more →A marketing plan is an essential business tool. It is a map, to guide you towards your business goals. And what I have seen from business owners who don’t have marketing plans is that they are all over the place, doing everything and anything to get their […]
Read more →When I deliver High Impact Business Growth workshops, I always tell my delegates that the market place is crowded so they have to find effective strategies to make customers buy from them. Consumers are overloaded with information and the choice to buy today is far greater […]
Read more →I relocated to Lagos, over 7 years ago and I often get asked by friends in London how I manage to survive living in Nigeria and I laugh out loud and say ”You just have to fasten your seat belt and pray and be ready for an […]
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